{"product_id":"the-secrets-of-great-communities-and-community-managers","title":"The Secrets of Great Communities and Community Managers","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eIn this expert course, online community and social media master, Vanessa DiMauro lays out the secrets of what makes both online communities and community managers great.\u003c\/p\u003e\n\u003cp\u003eComplete with real case studies and actionable steps for building your own great online community, this course will make even the best online community manager better.\u003c\/p\u003e\n\u003ch2\u003eAfter taking this course, you'll be able to:\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong data-redactor-tag=\"strong\"\u003eunderstand and recognize what is (and is not) an online community\u003c\/strong\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong data-redactor-tag=\"strong\"\u003eunderstand and recognize what is (and is not) an online community manager\u003c\/strong\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong data-redactor-tag=\"strong\"\u003erecognize and build a thriving online community with an engaged member-base\u003c\/strong\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"color: #ff0000;\"\u003e\u003cstrong data-redactor-tag=\"strong\"\u003eapply online community best practices to build or grow an online community of your own\u003c\/strong\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003col class=\"sections\"\u003e\n\u003cli\u003e\n\u003ch3\u003eGetting Started - \u003cspan style=\"color: #ff0000;\"\u003e5 minutes\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003col class=\"collapsable-container\"\u003e\n\u003cli class=\"file richtext\"\u003eYour Learning Objectives\u003c\/li\u003e\n\u003cli class=\"file quiz\"\u003eWhat do You Already Know?\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eAn Introduction - What is and is NOT a Community\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eThe 411 on Community Managers - \u003cspan style=\"color: #ff0000;\"\u003e5 minutes\u003c\/span\u003e \u003c\/h3\u003e\n\u003col class=\"collapsable-container\"\u003e\n\u003cli class=\"file video\"\u003eThe Anatomy of a Community Manager\u003c\/li\u003e\n\u003cli class=\"file richtext\"\u003eSocial Media Manager vs. Online Community Manager: Same or Different?\u003c\/li\u003e\n\u003cli class=\"file richtext\"\u003eDon’t Ask Community Managers To Be Strategists\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eMaking a Case for Community - \u003cspan style=\"color: #ff0000;\"\u003e5 minutes\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003col class=\"collapsable-container\"\u003e\n\u003cli class=\"file video\"\u003e2 Case Studies\u003c\/li\u003e\n\u003cli class=\"file richtext\"\u003eSpotlight on Analog Devices’ Award-Winning B2B Online Community, EngineerZone\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eThe 5 Secrets of Great Communities and Community Managers - \u003cspan style=\"color: #ff0000;\"\u003e10 minutes\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003col class=\"collapsable-container\"\u003e\n\u003cli class=\"file video\"\u003eSecret #1 - Great Online Communities are Strategic\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eSecret #2 - Great Communities are a Line of Business, Not an Application\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eSecret #3 - People Come for Content and Stay for Community\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eSecret #4 - When Members Take Control, Good Communities Become Great\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eSecret #5 - Great Communities Demonstrate Ongoing ROI\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eWrap Up - \u003cspan style=\"color: #ff0000;\"\u003e2 minutes\u003c\/span\u003e \u003c\/h3\u003e\n\u003col class=\"collapsable-container\"\u003e\n\u003cli class=\"file video\"\u003eFinal Thought - Communities Address Changing Customer Needs\u003c\/li\u003e\n\u003cli class=\"file video\"\u003eThe Net\/Net\u003c\/li\u003e\n\u003cli class=\"file quiz\"\u003eWhat do You Know Now?\u003c\/li\u003e\n\u003cli class=\"file richtext\"\u003eAdditional Resources\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"Vanessa DiMauro","offers":[{"title":"Default Title","offer_id":6928755393,"sku":"","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0817\/1429\/products\/course-6.jpeg?v=1443621476","url":"https:\/\/piers-test-store.myshopify.com\/products\/the-secrets-of-great-communities-and-community-managers","provider":"The Test Store","version":"1.0","type":"link"}